PDR Web Solutions - Maryland Web Design

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Pay-Per-Click Advertising (PPC)

Your customers are online, are you?

Your prospective customers are spending more time online and less time reading newspapers, yellow pages, and other traditional print media. Invest into advertising your business online and let us help you convert local online searches into phone calls.

Google Adwords

What is Pay-Per-Click Advertising (PPC)?

Pay Per Click Advertising (also known as Google Adwords) is a form of search engine marketing that drives targeted leads to your website. PPC Advertising involves placing ads in sponsored positions within search engine results. Potential customers see your ad when they type a word or phrase related to your business into a search engine like Google or Yahoo. You only spend when someone already looking for your services clicks on your ad (the industry term is pay-per-click, or PPC).

The Benefits = Targeted Leads

PPC is an effective way to reach your customers who are ready to buy. They click on your ad and go to your website where they are invited to take action, such as purchasing your product, submitting an inquiry or calling your number.

Personal touch, clear results.

We work one-on-one with you to identify your specific marketing needs and goals. We setup your campaign using keywords relevant to the services or products your business provides. Using the latest technology we optimize your campaign daily, shifting more of your advertising dollars to the keywords and sites that give you the most phone calls and inquiries. We provide detailed reporting that allows you to monitor your campaign’s progress.